Several Lake Land College broadcast sales students recently earned certification as broadcast sales professionals from the broadcast training company, P1 Learning, in partnership with the Illinois Broadcasters Association’s Sales Training Program. Students earned their certifications by completing a four-week course, complete with video classes, tests, and assignments as part of the broadcast sales class in the Broadcast Communication program at Lake Land College.  P1 Learning is a nationally recognized training company that administers training for hundreds of broadcast stations. 

Greg Powers, Broadcast Communication Instructor and Station Manager of WLKL 89.9 FM helped students in preparing for the certification and explained the benefits of receiving the broadcast sales certification, where students learned topics of sales, leadership, management, on-air, compliance, and more. 

Each of the professionals will be honored on a plaque displayed alongside those of the previous year’s students.  The IBA funded the initiative.  To learn more about Lake Land College’s Broadcast Communication program, contact Powers at 217-234-5335. The following students completed the course:

Seated L to R:  Madison Hunter, Assumption; Tolin Irby, Charleston; Patricia Ann Kelley, Mattoon; Emma Theriault, Charleston Front Row Standing L to R:  Erin Kistner, Witt; Lauryn Samuelson, Mattoon; Olivia Carroll, Mattoon Back Row Standing L to R: Greyson Baumann, Mattoon; James Robinson, Robinson; Jason Trigg, Charleston

The Broadcast Communication department will also be hosting an open house on Friday, March 22nd from noon until 2 PM.  Lunch will be provided at noon.  Attendees will have the opportunity to tour the college’s student-run FM radio station, WLKL 89.9 The Max Alternative, explore the TV studio and production control room and experiment with state-of-the-art camera and video equipment.