This year Lake Land College’s radio station, WLKL 89.9 FM, will participate in College Radio Day, which is slated for Oct. 11. This nation-wide event aims to raise a greater, national awareness of the many college and high school radio stations that operate in North America by encouraging people who would not normally listen to college radio to do so, according to College Radio Day’s Web site.

At Lake Land College, the Broadcasting Club, in coordination with WLKL 89.9 the Max Alternative, the college’s own student produced radio station, has planned several events for the day. Students will be broadcasting live from the Luther Student Center, and there will be free prizes and giveaways. Additionally, the Lake Land College Broadcasting Club will be kicking off its annual food drive, accepting non-perishable food donations.

According to Greg Powers, broadcasting instructor and station manager, WLKL is an invaluable asset to the radio and TV broadcasting program at the college.

“WLKL provides a tremendous opportunity for students to gain on-air experience their first semester of college,” said Powers. “Students leave the program with the skills necessary to make an immediate impact in the industry.”

WLKL provides programming for listeners not otherwise available in the immediate area, such as broadcasting local college and high school sporting events and featuring local musicians. All programming is produced and aired by students enrolled in the program.