It's the little bat company that could. Dinger Bats is based in the small Southeastern Illinois town of Ridgway, in Gallatin County. The town no longer has the popcorn plant that led to it being called the Popcorn Capital of the World, but Dinger is producing bats with pop and that has led stars like Kyle Schwarber of the Cubs to begin using their bats. Now, former Heisman Trophy winner Tim Tebow is trying to shift his focus from football to pro baseball, and Dinger is his bat of choice. Dinger managing partner Kyle Drone explains how the former University of Florida quarterback wound up with a Dinger bat in his hands.

Drone says Dinger sales have grown since Schwarber blasted a baseball to the top of the Wrigley Field video board in last year's playoffs.

Drone has made a name for himself on the diamond, taking part in the world's longest baseball game last year. Guiness Book of World Records officials confirmed that game last 70 hours, 9 minutes and 23 seconds. Drone plans to extend that record next year in Sauget, Illinois.